Saturday, September 29, 2007

PR TIP: USE OVERHEAD AERIAL IMAGES OF BUILDINGS


When you look at the overhead aerial image of the building of a Naval base in California, you see a strange thing: this building, which from above, looks like a swastika (= the symbol of Nazism).
This instance is about a negative effect. However, I am trying to derive a positive effect, a positive PR tip: pay attention how you look from every possible angle.

Use overhead aerial images of buildings in the way you prefer.

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